Louis Vuitton + Marc Newson Rolling Luggages Collection

Travel

Courtesy Louis Vuitton Malletier

In addition to its Monogram and Damier canvases, the bag will also be available in seven bright colors of Epi leather.

Long before French fashion house Louis Vuitton had started showing highly covetable ready-to-wear collections in settings like Oscar Niemeyer’s Museu de Arte Contemporânea de Niterói in Rio, its founder began the brand in 1854, as a small shop specializing in “packing fashion.” Louis Vuitton soon created his first trunk, the Trianon, which owed its success to design breakthroughs at the time, including the use of canvas and glue for its casing, which would keep the clothing inside from smelling of leather. Now, after almost two centuries, the fashion house has pivoted again—in partnership with acclaimed industrial designer Marc Newson on a new line of rolling trunks for the 21st-century traveler.

To start: The carry-on luggage is light. We're talking under five pounds for the carry-on bag, and just under seven pounds for the larger, 37-liter cabin size. While the design is reminiscent of the iconic trunks (think: side hinges and leather corner coverings), the latest styles are the brand’s most aerodynamic yet. Canvas, glue, and leather are now upgraded with self-reinforced polypropylene composite worked into a multi-layered mesh matrix—meaning the elasticity lets the bag absorb shock as it moves.

The bag also has a lightweight aluminum exoskeleton of sorts, which fully opens up the interior packing space—this material also helps to drastically reduce the overall weight of the piece. (The trunk comes in two cabin sizes, and a check-in sized trunk is forthcoming.) But the true contemporary move for Louis Vuitton? The bag, which launches in late September in the brand’s Monogram and Damier canvases, will also be available in a range of seven bright colors of Epi leather—a primary-color rainbow of options.

“I’m obsessive about packing everything into a bag of a certain size, which is why it was so important for me to design a product that could tick all of those boxes and be the kind of perfect piece of luggage for a person like me, that travels and won’t travel with anything more than is absolutely necessary,” says Newson in Condé Nast Traveler's exclusive release of Louis Vuitton’s video on the line. “The brief that I had for the project was fairly open. Really, it was to redesign, primarily, carry-on luggage, but to design it in a way that was appropriate for, say, a contemporary traveler."


IMAGE: LOUIS VUITTON

If you’re a fan of Louis Vuitton (who isn’t these days, especially with what Kim Jones has done for the mens collection in recent years) and design wunderkind Marc Newson, here’s a new collection from the French luxury house that will get you excited for sure.

In collaboration with Marc Newson, Louis Vuitton has launched a new collection ofRolling Luggages that aims to meet the needs of today’s 21st century traveller. Featuring 3 important innovations that every frequent flyer will appreciate, it a) is made up of an ultra-thin titanium layer bonded to the polypropylene composite shell that makes it super lightweight, b) comes with an external full-width extendable cane (handle) with a simple zip puller closing system and c) is the very first of all Louis Vuitton luggages today to have four wheels, In other words, it’s light, it’s easy to use and most importantly, it will be easier to manoeuver as well, which should cut time spent from the time you disembark the plane to getting into your car by at least a third.

Available in 2 sizes, a Mini50 and a Cabin55 (because God forbid you check in something as gorgeous and as precious as this), this would be the luggage you use for a short two-day trip (use the Mini 50) or go for the maximum allowed onto any airline (the Cabin 55).

IMAGES: LOUIS VUITTON

Now for the best part. The Rolling Luggages will come in at least 6 different finishes, which means after you’ve decided on the size, you’ll have to choose from between the following: Monogram Canvas, Monogram Eclipse, Damier Graphite, Epi (a virtual rainbow of choices here), Taiga and something called VVN, which is basically Vuitton’s vachetta leather wrapped around the entire luggage and one that will patina beautifully over time.

IMAGE: LOUIS VUITTON

Priced from SGD3650 all the way to SGD8100 depending on finish and size, here’s another bit of information that will please all of you in Singapore. Whilst the rest of South Asia will only get this new collection sometime in end-September, we can all buy it now at Louis Vuitton boutiques across the island, from Marina Bay Sands to Ngee Ann City and ION Orchard.

So what do I have my eye on? Right now it’s the Cabin55 in either Monogram Canvas orMonogram Eclipse, which are also the only ones (along with Damier Graphite) that can be personalised with your initials with LV’s Mon Monogram service. How not to #LVOE?


comments(0) views(474)

Louis Vuitton Introduces New Packaging

Louis Vuitton News

Since 2003, Louis Vuitton has been known for its chocolate-brown packaging, but now the 162-year-old brand is taking on a brighter shade.

Officially called safran impérial (imperial saffron), the ochre hue will be featured on the brand's shopping bags and boxes for all purchases. Cobalt-blue ribbons and bag handles will complement the bright color. 

The new packaging started arriving in stores over the weekend, along with a new rolling suitcase designed by Marc Newson. According to Michael Burke, the chairman and chief executive officer of Louis Vuitton, the packaging will eventually roll out to the brand's 450 stores worldwide.

"We don't want the packaging to be fashionable. It's supposed to have quite a long life cycle," Burke told WWD. "In most cases, brand colors play off of black and white. We wanted to be different."

The label has a close relationship with the color scheme. The yellow hue was featured on a vintage Vuitton trunk, the Citroën, which was commissioned by the French carmaker for an expedition in 1924. The color is also similar to the shade of the brand's handles, trim, and labels since 1860. Since Vuitton's inception in 1854, blue details have been used for personalization in the form of initials and ribbons.

Most recently, Nicolas Ghesquière, the brand's artistic director, featured the shade on many of its popular handbags, including the Petite Malle and the Twist MM. Saffron also showed up on the fall and spring 2016 catwalks at various labels, including Gucci, Prabal Gurung, and Prada.

The new packaging is made to last longer than the old packaging—it's thicker and more resilient—and is more collapsible than ever before.

HyperFocal: 0


The new packaging will hit LV stores this weekend so don’t be surprised when your purchases are given the saffron treatment. “We don’t want the packaging to be fashionable. It’s supposed to have quite a long life cycle,” Michael Burke, chairman and C.E.O. at LV told WWD. “In most cases, brand colors play off of black and white. We wanted to be different.”
HyperFocal: 0
The color, or variations of it, have been seen on LV products before, it’s also been used in their “Volez Voguez Voyagez” exhibition in Paris. Along with boasting a new color, the new packaging will also be more durable thanks to increased thickness and more resilience.


1. Study: China’s Luxury Travelers Value Experience Over Shopping. When wealthy Chinese travelers head abroad, they’re prioritizing experiential luxury such as dining and seeking out unique cultural activities, but shopping still fits in big to their travel plans. - JING 

2. After years of its trademark brown packaging, Louis Vuitton turns to saffron: Since 2003, Louis Vuitton has been known for its chocolate-brown packaging, but now the 162-year-old brand is taking on a brighter shade. - Allure 

3. Highly secretive C&A Brenninkmeijer is a global powerhouse in fashion retailing. - Forbes

4. How designers are responding to fashion's overproduction problem. - i-D

5. Hearst tightens budgets as publishers reel from fall advertising pullback: The magazine industry continues to reel as traditional advertisers cut their print budgets and consumers spend less on subscriptions and at the newsstand. -WWD

6. Anne Elizabeth Moore on the global garment and sex trades: What links the world of fashion, the international sex and garment trades, and human trafficking? - Truth-Out

7. Selena Gomez rakes in $550,000 per social media post: Gomez currently stands in the No. 1 slot and, per D'Marie, is worth $550,000 per social media post when the messaging appears across Facebook, Twitter and Instagram. -AdWeek

8. Does Taylor Swift have a good legal argument for suing Kim Kardashian? -Jezebel

Tag: Louis Vuitton New Introduces Packaging

comments(0) views(572)

Check out Louis Vuitton’s new rolling trunks by Marc Newson

Louis Vuitton News

Marc-Newson-x-Louis-Vuitton-trunks (4)


Marc-Newson-x-Louis-Vuitton-trunks (3)
The trunk is available in three sizes mini (50 x 35 x 20 cm), cabin (55 x 39 x 21 cm) and maxi (68x 46 x 26 cm) and you have a range of materials to choose from including classic Monogram canvas, Monogram Eclipse, Damier Graphite, Taiga leather and Epi leather in seven different colors.
Marc-Newson-x-Louis-Vuitton-trunks (2)
“I think it’s safe to say that we’re striving to break new ground in terms of developing a product which is one of the lightest in the market, and from a technical perspective is one of the most rigorously designed and engineered,” said Newson. “I’m obsessive about packing everything into a bag of a certain size, which is why it was so important for me to design a product that could tick all of those boxes and be the perfect piece of luggage for a person like me, [who] won’t travel with anything more than is absolutely necessary.”
Marc-Newson-x-Louis-Vuitton-trunks (1)
Louis Vuitton trunks are luggage classics, but they can be pretty cumbersome and ill-suited for air-travel. These new rolling trunks, make the much loved design more accessible and mobile giving you the best travel experience possible.

Tag: Louis Vuitton

comments(0) views(308)

Louis Vuitton launches their Men’s Denim Collection

Fashion Trends

Louis Vuitton Denim range (1)


Louis Vuitton Denim range (2)
This permanent collection recreates Japanese and European denim savoir faire.
Louis Vuitton Denim range (4)
Jeans are available in three styles: classic regular, slim classic and slim stretch fit.
Louis Vuitton Denim range (5)
You can choose from an array of washes and colors. Details include LV embroidery on the front pocket, metallic rivets and snaps as well as yellow topstitching on the inside of the belt.

READ:  Louis Vuitton introduces Escale á Paris jewelry collection in Place Vendome

Louis Vuitton Denim range (3)
This collection will be launched alongside the Heritage Denim Capsule which has been inspired by Louis Vuitton’s archival trunks and come in five styles of which three are limited edition.
Louis Vuitton Denim range (6)
Among the Limited edition pieces are a pair of metallic gold jeans inspired by a 1903 copper-covered trunk and a silver-coated pair inspired by a trunk from 1899.

The third limited edition pair references the brand’s 1936 crocodile trunk and is made from luxe croc leather. Only 101 pairs of these limited edition jeans have been created. The Denim collection will be available from July 2016 in just six of Louis Vuitton’s stores worldwide

Tag: Louis Vuitton

comments(0) views(264)

Louis Vuitton Neverfull MM Damier Azur Canvas Handbag

Handbags

louis vuitton neverfull mm damier azur canvas

One of the bags I really adore is the legendary Louis Vuitton Neverfull MM; a beautiful and versatile purse, perfect for any occasion or location. It is always exactly what you need it to be, very spacious but not at all bulky, with a supple structure and as the name says it is “never full” so you can carry all your necessary stuff and more without filling that it is too loaded.

bad lv fake 1

I went online and purchased a replica of this amazing LV Neverfull MM Damier Azur Canvas bagfrom Ebay and I have to admit this was neither my smartest idea nor an intelligent choice to make. The order came pretty soon so I didn’t have to wait too long to find out I made a mistake when I purchased this bag. Even if I always say you have to pay a lot of attention when you buy a replica online, this time I made a mistake and I received a bad replica. The pictures I saw online were beautiful and the bag looked exactly like the original but when I received it I realized that those were not the pictures of the purse I got at home.

bad lv fake 2

First of all the bag doesn’t stand on its own as it should, a good replica uses the same LV Damier Azur Canvas and even if it is not an original bag it should stand like a genuine one. Another issue is the color of the canvas, on the fake one the azur is rather purple and the grey is cream-colored. Unfortunately this way anyone can see the bag is a replica and I will never be able to wear it.

The pattern is not the same on both sides of the bag, the front has 6 logo squares and on the back there are only three of them. This is unacceptable; both sides should look the same and have the same authenticity markings.

The handles of the original bag are beautiful and made of natural cowhide leather stitched on the canvas with discreet cream colored threads. On the replica bag the handles don’t have the same shape, they are loose and the threads are bright yellow.

The interior of the fake bag is even worse than the exterior. Unfortunately the lining is moldy and dirty, making the bag useless. The shape of the interior pocket looks totally different than the original one and the font used for the “Louis Vuitton” “Articles de Voyage” “Maison fondee en 1854” are totally different.

bad lv fake 3

louis vuitton neverfull mm damier azur canvas inside

 

bad lv fake 4

Needless to say that I will never wear this LV Neverfull MM Damier Azur Canvas replica bag, it is very bad replicated with poor quality materials and a lot of obvious differences. It was a bad choice and some money spent on a useless product, but fortunately I had the chance to talk to you about it, to show you how a bad replica looks like, to teach you how to avoid such crappy purses.

Tag: Louis Vuitton Bag Damier Canvas MM Neverfull Azur

comments(0) views(299)

LOUIS VUITTON FALL WINTER 2016 SERIES 5 AD CAMPAIGN FEATURING SELENA GOMEZ

Fashion Trends

Louis-Vuitton-Fall-Winter-2016-Series-5-Ad-Campaign-Featuring-Selena-Gomez

Looks like American singer/actress Selena Gomez couldn’t really keep her hands all to herself since she’s busy holding Louis Vuitton bags in the latest Fall/Winter 2016 Series 5 Ad Campaign of the said leading French luxury brand.

Louis Vuitton’s creative director Nicolas Ghesquière has posted the first photo of the campaign on his Instagram while the Hollywood star also shared a photo on her account too.

It’s no secret that the pop star has been one of the faces behind Louis Vuitton for quite some time now so it won’t come as a surprise for her to lead the brand’s newest campaign. For this particular campaign, Selena was seen wearing an oversized black fur hat and a leather jacket while carrying a Petite Malle bag in Monogram canvas.

Now let’s talk more about this particular bag. This bag was released not long ago so this is not a new bag but it’s making its grand reappearance for the said Louis Vuitton’s Fall/Winter 2016 Series 5 Ad Campaign.

The Petite Malle bag is inspired by Maison trunks, a perfect hybrid of Monogram canvas and classic hardware. It has a golden brass finishing, golden brass S-lock, magnetic closure and a removable shoulder strap.

This box of a beauty measures 7.1′ x 4.7′ x 1.6′ (L x H x W) inches and is priced $5200 USD or €3750 euro via Louis Vuitton boutique.

Louis-Vuitton-Fall-Winter-2016-Series-5-Ad-Campaign-Featuring-Selena-Gomez-2

Louis-Vuitton-Fall-Winter-2016-Series-5-Ad-Campaign-Featuring-Selena-Gomez-3

Louis-Vuitton-Fall-Winter-2016-Series-5-Ad-Campaign-Featuring-Selena-Gomez-4

Louis-Vuitton-Fall-Winter-2016-Series-5-Ad-Campaign-Featuring-Selena-Gomez-5

Tag: Louis Vuitton

comments(0) views(288)

Powered by Purselvforum.com Designer Handbags | Clothing | Fashion | Contact Us : mybrandhome@gmail.com sitemap